You see a need for a strategic analysis of your communications activities?
You are in a unique situation and need a seasoned partner who knows what matters?
Formulating goals, strategies and positions is the start of every effective communications strategy. Our approach is comprehensive. We help you find the right means, the right content and tactics to approach your communications challenges in a sustainable way.
It’s not only the web and social media that present new challenges to the reputation of organizations but also what’s happening in your business environment. We help monitor and analyze your stakeholders’ perception of your company, and develop steps to re-align that perception.
A clear positioning helps you stand out in a competitive market place. This includes communications management, which is about what it takes to make your company’s perception real and credible. We help you discern what sets your company apart and develop a strategic program to cover those aspects. If you want, we can implement the program in a focused way.
It takes the timely identification of risk for successful crisis communications. We offer industry monitoring as well as trend spotting, development of crisis handbooks, crisis training and help set up tools that can be activated swiftly when needed.
Quality and the appropriate communications need to be reviewed on a regular basis. We understand your needs and those of your stakeholders. We analyze the perception of your company in the market and define priorities for your communication.
Business success and track records are of little use when messages don’t reach their publics effectively. We train managers so that their public appearances are professional; we provide speech training and professional support to make sure your arguments are persuasive.